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Japan Recruits Girl Band To Sell Bonds

May 30, 2012
Originally published on May 30, 2012 6:36 am
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DAVID GREENE, HOST:

And our last word in business today is: Baby, Baby, Buy My Bonds.

Japanese government yesterday launched a campaign aimed at selling bonds to help fund reconstruction of areas hit by last year's earthquake and tsunami. And it has recruited a popular girl band to help promote the bonds.

(SOUNDBITE OF SONG, "BABY! BABY! BABY!")

AKB48: (Singing) I love you! Baby! Baby! Baby! (Sung in foreign language)...

GREENE: The band AKB48 is made up of dozens of young women, and they are known for hits like "Baby! Baby! Baby!" They're leading the charge in promoting the bonds, along with a sumo wrestling champion.

That's the business news here on MORNING EDITION from NPR News. I'm David Greene.

RENEE MONTAGNE, HOST:

And I'm Renee Montagne.

(SOUNDBITE OF SONG, "BABY! BABY! BABY!")

AKB48: (Sung in foreign language) Woo. Woo. Transcript provided by NPR, Copyright NPR.